It seems like I might be obsessed with FAT! Well, you’re right and it seems America is too, considering over 60 billion will be spent this year in the “Pursuit of Fat Loss.” So far, we have covered Fat Loss vs. Weight Loss, Visceral Fat vs. Subcutaneous Fat, Omega-3s (the fat that causes you to lose fat), and now without further delay … more about FAT!

If you want to maximize your fat loss, it is time you start worrying about your brown adipose tissue (BAT – a.k.a. fat) and not your white adipose tissue (WAT – a.k.a. fat)!

Fat Obsessed! 1

White fat cells are simple, useless cells. All they do is provide cushion and insulation. The average person doesn’t need more of either. White fat cells don’t burn calories, they store them.

Brown fat cells are also referred to as “the fat burning fat.” Brown fat cells contain many iron-rich mitochondria (hence the brown color). Mitochondria are the POWER HOUSE OF YOUR CELLS! Adenosine triphosphate (ATP), a quick source of energy for your cells and metabolism, is produced in the “power house.” ATP allows for fat to be oxidized (burned). When the brown fat cells are stimulated, the iron-containing mitochondria utilize excess calories and release the energy as heat. WHO KNEW FAT WAS SO COMPLICATED!

So what is the best way to get our body to utilize the brown fat to help get rid of the white fat?

1) Supplementation beta – adrenergic agonists (also known as ephedrine, a very popular ingredient in fat loss supplements) stimulate brown fat cells

2) COLD stimulates the brown fat cells, there are other more extreme ways, but I will only cover what would apply to the normal person
A) A cold pack on your upper trapezius/back of neck for 30 minutes
B) Upon waking, drink 350 to 500mL of VERY cold water on an empty stomach

C) 2-3 COLD showers a day for 5 to 10 minutes (I never said we weren’t going to waste some water)

This short-term cold leads to MANY BENEFITS! Make sure to follow us on Facebook and I will cover the top 8 reasons why you should take a cold shower every day.